出口還盤操作指南
發布時間：2025-07-05 10:17:59
價格可以說是進出口雙方都密切關注的交易條件。在出口方發盤后，進口方往往會就價格進行還盤。這時出口方通常面臨三種選擇：一是完全接受對方的還價，合同即告成立；二是堅持原價，即拒絕對方的還價；三是針對對方的還價進行再還價，或是有條件地接受對方的還價。雖然這三種情形在具體語言運用上有所不同，但一般均需包含如下內容：??
? ? 一、確認對方來函??
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? ? 還價函總是一封回信，因此在信的開頭，我們會禮節性地感謝對方的來函。而且，通常還會先簡潔地表明我方對來函的總體態度。例如：??
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? ? ? We are glad to receive your letter of March 22 but sorry to learn that your customers find our quotation too high.??
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? ? ? Thank you for your fax of March l9. We regret to say that we can not accept your counter offer.??
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? ? 二、強調原價的合理性，并列明理由??
http://www.5438.net.cn/afanti/
http://www.5438.net.cn/afanti/
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? ? 無論最后是否接受對方的還價，我們一般都會先堅持原報價的合理性，同時給出各種適當的理由，或認為報價符合市價，或5ffiIE產品品質超群，或言明利潤已降至極限，或指出目前原料價格上漲、人工成本提升等等。例如：??
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? ? ? As business has been done extensively in your market at this price, we regret to say we cannot make further concession.??
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? ? ? We believe our price are quite realistic; it is impossible that any other suppliers can under-quote us if their products are as good as ours in quality.??
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? ? ? The price we quoted is accurately calculated. We have cut the profit to the minimum in order to expand the market.??
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? ? ? We feel that your counter offer is not proper because the price for such material is on the increase at present.??
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? ? 三、提出我方條件，并催促對方行動??
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? ? 這部分的寫法非常靈活，并沒什么定式可言，關鍵是要具有說服力，而且常常帶有促銷的性質，如以數量折扣吸引對方大批訂購，以庫存緊張激勵對方早下訂單等。即便是在拒絕還價、不作任何讓步的情況下，我們一般也會推薦一些價格低廉的替代品，以尋求新的商機。例如:? ? ? However , in order to develop our market in your place， we have decided to accept your counter offer as an exceptional case.??
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? ? ? In order to assist you to compete with other dea1ers in the market, we have decided to reduce 2% of the price quoted to you in the previous letter, if your order reaches 5000 sets at one time.??
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? ? ? Owing to the great demand for the product， this offer is va1id on1y for 5 days.??
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? ? ? As an excellent substitute for this artic1e， we would? ?
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? ? suggest you our Fine range shoes，which are sold at a lower price but also enjoy a good popu1arity in the world market.
a阿凡提物流
a阿凡提物流
